homies

01. OVERVIEW

Reimagining Homeownership

Feel priced out of the great city you want to live in? Homies is here to help you navigate the maze-like space of co-owning a home and keeping you safe from the trap of renting.

Learn

Providing access to knowledge about how to co-own, as well as the ability to calculate savings.

Legal Help

We have licensed mortgage officers to deal with any and all things related to the mortgage.

Manage

With our user dashboard you can manage and view partners payments.

02. BRANDING

Brand Book

In order to establish and communicate a consistent representation of Homies identity, values, and visual elements, I collaborated with the founder to create a brand book. This will serve as a comprehensive document that provides guidance and standards for maintaining brand consistency across various channels and touchpoints.

03. RESULTS

Responsive Website

Homepage

To kick off the project, extensive user research was conducted to understand the target audience, their needs, and pain points. This included analyzing user demographics, conducting interviews, and gathering feedback through surveys. The research revealed that users desired a more intuitive and visually engaging homepage that provided quick access to calculating potential savings.

FAQ

User interviews revealed that simply learning about co-ownership was a frustrating task. We found that providing an FAQ that answered common questions about co-owning was very necessary. In addition, to create a better user experience, we have include a side navigation menu that includes a scroll progress bar.

Dashboard

With future users in mind, we found that providing a property management system would help users organize payments as well as feel more comfortable jumping into the commitment of owning a home.